Georgiana Cohen
georgy.cohen@gmail.com | Visit me on LinkedIn
Professional Summary
In the words of one of my favorite authors, J.D Salinger, I believe that a good story should make the reader “unreasonably vigilant,” spurred to awareness and action. With that as my motivation, I am looking for opportunities to help individuals and organizations with their web content development and strategy needs.
Speaking
Past and upcoming speaking opportunities
Professional Experience
Tufts University, Medford, Mass.
Manager, Web Content and Strategy, November 2007 to present
Web Communications Specialist, October 2004 to November 2007
Oversee content on top levels of university web site, social media, online news channels, blogs and digital signage network
Led development of university’s social networking presence, building communities among multiple audiences and actively monitoring Tufts-related conversation in the social web. In June 2011, USA Today College included Tufts on its list of the top 20 colleges making good use of social media. (More accolades for Tufts’ social media)
Provide university-wide leadership on best practices for distributing and presenting content online; collaborate and share information/resources across departments and publications; consult with colleagues in other departments on content strategy
Write, edit and produce news stories, audio slideshows and videos on Tufts people, programs and events, advancing university’s brand messages
Pioneered use of multimedia on Tufts.edu and continue to develop skill sets, build relationships campus-wide and innovate toward ongoing improvement
Member of core team for Tufts.edu redesign project, launched August 2009. Co-led development of website content, helped conduct usability testing and focus groups, consulted on all aspects of site overhaul
Member of core team for Tufts.edu news site project, launched February 2011
Consult on development of content distribution and management systems, mobile applications and other new functionality, working closely with web application developers
Manage web communications specialist and student interns
Served as acting co-director from October 2009 through February 2010
Meet Content, Somerville, Mass.
Co-founder, March 2011 to present
- Co-author blog focused on helping higher ed web practitioners create and sustain effective web content
Boston.com, Boston, Mass.
News Producer, November 2001 to October 2004
Content Intern, May 2001 to November 2001
As politics editor, managed coverage of 2004 political conventions and presidential campaigns and 2002 Mass. state elections for New England’s largest regional Web site, in conjunction with editors and reporters at The Boston Globe
Worked on award-winning site covering the clergy abuse crisis. Honored by the NAA and ONA. Co-recipient of annual honor by company for work on project
Collaborated with Globe editors and writers in developing online presentation and enhancement of Globe content
Responsible for online production and presentation of weekly Ideas section. Past projects include Speed Trap, Lives Lost, and Easy Pass, as well as work on packages for Sept. 11, 2003 in review, and The War in Iraq
Worked closely with many in-house departments (technology, marketing, design, advertising) and third-party content providers (New England Cable News, Associated Press) to develop features; experience with content management systems (usage and development)
Helped maintain, update and create new pages and features for New England’s largest regional Web site. Responsible for determining arrangement and order of stories on Boston.com homepage, as well as writing headlines and teasers
Updated breaking news, using wire services and reporting and writing stories as necessary
Awards
Conferences Attended
- HighEdWeb Arkansas, July 2011
- HighEdWeb Rochester, June 2011
- Penn State Web Conference, June 2011
- SUNYCUAD, June 2011
- Confab, May 2011
- Stamats SIM Tech, Nov. 2009/Oct. 2010
- HighEdWeb, Oct. 2006/2008/2010
- #140conf Boston, September 2010
- Podcamp Boston, Aug. 2009/September 2010
- ReadWriteWeb Real-Time Web Summit, June 2010
- CASE Communications, Marketing and Technology, April 2008
- SXSW Interactive, March 2006
- Web Communications and Strategies Conference, July 2005
Projects and Related Experience
Consultant
- Assist clients with a range of web content and social media development and strategy needs. Learn more about my services (June 2011 to present)
Freelance writer
Published in Half/Life: Jew-ish Tales from Interfaith Homes (Soft Skull, 2006), Boston Phoenix (2007-2009), Boston Herald (2006), Somerville Journal (2006), Splendid Magazine (2004), Weekly Dig (2004), Somerville News (2004), Boston Globe (2001)
Freelance blogger
Author of personal blog, georgycohen.com (April 2010 to present)
Author of personal blog, Safe Digression (April 2009 to present)
Contributor to WorkAwesome (June 2010 to September 2010)
Contributor to Somerville Journal’s “Somerville Blog” (2007)
Freelance web designer
Help clients develop online presences (2000-2009)
Published poet
“Old Woman in a Housecoat” was featured in US Poet Laureate Ted Kooser’s American Life in Poetry project (2005)
Disc jockey
Produced and hosted weekly radio show on WMFO, 91.5 FM, Tufts University Radio (2007)
SXSW Music 2005
Covered major annual music industry showcase for Splendid Webzine (2005)
Internships and pre-professional experience
Education
Boston University College of Communication, Boston, MA
Bachelor of Science in Journalism, May 2001, Summa Cum Laude
Blue Chip Award Recipient – Journalism (one of five top graduating seniors in program)
Related Skills
Office, Photoshop, HTML/CSS, Google Apps (Docs, Analytics, Pages/Sites, etc.), content management, WordPress, Movable Type, audio and video editing, SoundSlides, multimedia production, social networking, project management, usability testing, search engine optimization, information architecture
Interests
Writing, listening to and collecting music, photography, reading, urban exploration, running, bicycling, softball, and movies.
References available upon request
